Admittedly I have been neglecting this blog of late so I defiitely hope to fix that. One of the things I have been experminting with at the moment is the whole area of google maps, search engine rankings and why google is being smart about local search.
You may or may not be aware of this but more and more keyword searches are resulting in a google maps listing appearing in the results. This is no accident by the way as it is google’s way of keeping their mantra of relevance is king when it comes to their customers.
You see google know that internet searching is now becoming dominated in some way by local searches – yep research has shown that a massive 70% of searches done online now are in some way related to local searches and what they are doing now is incorporating their own google maps listings in the results.
Do you see the power of this. Well I do and it is something I have been looking into because of the work I am doing in the whole area of search engine marketing consultancy.
I will update this blog on my findings but already I have seen how powerful this could be for some of my clients